Denim 180 Loafer
APRIL 2025
J.M. Weston Reinvents Its Iconic 180 Loafer in a Denim Edition
For the Spring/Summer 2025 season, J.M. Weston unveils a bold new interpretation of its iconic 180 Loafer: a denim edition that fuses exceptional craftsmanship with a commitment to sustainability.
A Tribute to Craftsmanship and Innovation
In a spirit of contemporary reinvention, the Maison reimagines its flagship model using upcycled denim sourced from second-hand jeans and dormant stock. Carefully selected by the artisans at J.M. Weston’s Limoges workshop, these materials are given a second life while upholding the quality and durability that define the brand.
True masters of their craft, the artisans meticulously adapt the 180 steps of production to enhance the unique characteristics of the fabric. The varying shades of blue—each bearing the story of the original jeans—give every pair a distinct identity, making each creation truly one of a kind.
A Must-Have for the Modern Wardrobe
The denim 180 Loafer embodies relaxed yet sophisticated elegance, ideal for the spring and summer seasons. With this limited edition, J.M. Weston appeals to connoisseurs of rare, exceptional pieces—blending timeless style with a commitment to more responsible fashion.
A Tailor-Made In-Store Experience
In keeping with this personalized and sustainable approach, J.M. Weston offers customers the opportunity to bring their own jeans to participating boutiques. These will then be transformed by the artisans at the Limoges workshop into a unique pair of 180 Loafers, allowing clients to extend the life—and story—of their denim.
